INUV vs. EQNR

Last updated Apr 3, 2026

Compare and contrast key facts about Inuvo, Inc. (INUV) and Equinor ASA (EQNR).

Performance

INUV vs. EQNR - Performance Comparison

The chart below illustrates the hypothetical performance of a $10,000 investment in Inuvo, Inc. (INUV) and Equinor ASA (EQNR). The values are adjusted to include any dividend payments, if applicable.

INUV vs. EQNR - Yearly Performance Comparison

	2026 (YTD)	2025	2024	2023	2022	2021	2020	2019	2018
INUV Inuvo, Inc.	-15.32%	-61.63%	52.09%	91.87%	-58.21%	17.02%	50.97%	-71.96%	44.59%
EQNR Equinor ASA	79.04%	7.70%	-15.98%	-0.78%	40.77%	64.55%	-13.57%	-0.99%	-21.06%

Fundamentals

Market Cap INUV : $30.71M EQNR : $105.13B
EPS INUV : -$0.35 EQNR : $1.94
PS Ratio INUV : 0.35 EQNR : 1.02
PB Ratio INUV : 3.06 EQNR : 2.60
Total Revenue (TTM) INUV : $86.21M EQNR : $105.80B
Gross Profit (TTM) INUV : $64.21M EQNR : $28.50B
EBITDA (TTM) INUV : -$5.57M EQNR : $36.46B

Returns By Period

In the year-to-date period, INUV achieves a -15.32% return, which is significantly lower than EQNR's 79.04% return.

INUV

• 1D: -1.87%
• 1M: -25.53%
• YTD: -15.32%
• 6M: -41.01%
• 1Y: -41.96%
• 3Y*: -11.55%
• 5Y*: -27.10%
• 10Y*: -20.18%

EQNR

• 1D: 3.37%
• 1M: 33.60%
• YTD: 79.04%
• 6M: 76.20%
• 1Y: 65.54%
• 3Y*: 22.51%
• 5Y*: 25.28%
• 10Y*: —

*Multi-year figures are annualized to reflect compound growth (CAGR)

Return for Risk

INUV vs. EQNR — Risk / Return Rank

Compare risk-adjusted metric ranks to identify better-performing investments over the past 12 months.

INUV

INUV Risk / Return Rank: 23
INUV Sharpe Ratio Rank: 21
INUV Sortino Ratio Rank: 27
INUV Omega Ratio Rank: 26
INUV Calmar Ratio Rank: 20
INUV Martin Ratio Rank: 22

EQNR

EQNR Risk / Return Rank: 84
EQNR Sharpe Ratio Rank: 89
EQNR Sortino Ratio Rank: 85
EQNR Omega Ratio Rank: 83
EQNR Calmar Ratio Rank: 88
EQNR Martin Ratio Rank: 78

The rank (0–100) shows how this investment's returns compare to the risk taken. Higher = better. Based on the past 12 months of data, combining Sharpe, Sortino, and other metrics used by quantitative funds and institutional investors.

INUV vs. EQNR - Risk-Adjusted Trends Comparison

This table presents a comparison of risk-adjusted performance metrics for Inuvo, Inc. (INUV) and Equinor ASA (EQNR). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.

	INUV	EQNR	Difference
Sharpe ratio Return per unit of total volatility	-0.43	1.93	-2.36
Sortino ratio Return per unit of downside risk	-0.07	2.49	-2.56
Omega ratio Gain probability vs. loss probability	0.99	1.32	-0.33
Calmar ratio Return relative to maximum drawdown	-0.59	3.65	-4.24
Martin ratio Return relative to average drawdown	-0.99	5.96	-6.95
Data is calculated on a 1-year rolling basis and updated daily. The trend shows the change in the indicator over the past month.

INUV vs. EQNR - Sharpe Ratio Comparison

The current INUV Sharpe Ratio is -0.43, which is lower than the EQNR Sharpe Ratio of 1.93. The chart below compares the historical Sharpe Ratios of INUV and EQNR, offering insights into how both investments have performed under varying market conditions. These values are calculated using daily returns over the previous 12 months.

Sharpe Ratios by Period

	INUV	EQNR	Difference
Sharpe Ratio (1Y) Calculated over the trailing 1-year period	-0.43	1.93	-2.36
Sharpe Ratio (5Y) Calculated over the trailing 5-year period	-0.31	0.77	-1.08
Sharpe Ratio (10Y) Calculated over the trailing 10-year period	-0.17	—	—
Sharpe Ratio (All Time) Calculated using the full available price history	-0.08	0.35	-0.43

Correlation

The correlation between INUV and EQNR is 0.07, which is considered to be low. This implies their price changes are not closely related. A low correlation is generally favorable for portfolio diversification, as it helps to reduce overall risk by spreading it across multiple assets with different performance patterns.

Dividends

INUV vs. EQNR - Dividend Comparison

INUV has not paid dividends to shareholders, while EQNR's dividend yield for the trailing twelve months is around 3.54%.

	TTM	2025	2024	2023	2022	2021	2020	2019	2018
INUV Inuvo, Inc.	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%
EQNR Equinor ASA	3.54%	7.66%	12.66%	11.38%	3.30%	2.13%	4.32%	5.07%	3.26%

Drawdowns

INUV vs. EQNR - Drawdown Comparison

The maximum INUV drawdown since its inception was -99.73%, which is greater than EQNR's maximum drawdown of -66.77%. Use the drawdown chart below to compare losses from any high point for INUV and EQNR.

Drawdown Indicators

	INUV	EQNR	Difference
Max Drawdown Largest peak-to-trough decline	-99.73%	-66.77%	-32.96%
Max Drawdown (1Y) Largest decline over 1 year	-71.60%	-17.72%	-53.88%
Max Drawdown (5Y) Largest decline over 5 years	-84.25%	-35.50%	-48.75%
Max Drawdown (10Y) Largest decline over 10 years	-91.61%	—	—
Current Drawdown Current decline from peak	-99.65%	-1.53%	-98.12%
Average Drawdown Average peak-to-trough decline	-82.94%	-21.77%	-61.17%
Ulcer Index Depth and duration of drawdowns from previous peaks	43.05%	10.84%	+32.21%

Volatility

INUV vs. EQNR - Volatility Comparison

Inuvo, Inc. (INUV) has a higher volatility of 22.05% compared to Equinor ASA (EQNR) at 13.24%. This indicates that INUV's price experiences larger fluctuations and is considered to be riskier than EQNR based on this measure. The chart below showcases a comparison of their rolling one-month volatility.

Volatility by Period

	INUV	EQNR	Difference
Volatility (1M) Calculated over the trailing 1-month period	22.05%	13.24%	+8.81%
Volatility (6M) Calculated over the trailing 6-month period	77.73%	24.59%	+53.14%
Volatility (1Y) Calculated over the trailing 1-year period	98.21%	34.13%	+64.08%
Volatility (5Y) Calculated over the trailing 5-year period, annualized	86.64%	33.11%	+53.53%
Volatility (10Y) Calculated over the trailing 10-year period, annualized	121.68%	35.99%	+85.69%

Financials

INUV vs. EQNR - Profitability Comparison

The chart below illustrates the profitability comparison between Inuvo, Inc. and Equinor ASA over time, highlighting three key metrics: Gross Profit Margin, Operating Margin, and Net Profit Margin.

INUV - Gross Margin

Gross margin is calculated as gross profit divided by revenue. For the three months ending on Apr 2026, Inuvo, Inc. reported a gross profit of 9.46M and revenue of 14.26M. Therefore, the gross margin over that period was 66.4%.

EQNR - Gross Margin

Gross margin is calculated as gross profit divided by revenue. For the three months ending on Apr 2026, Equinor ASA reported a gross profit of -907.93M and revenue of 25.26B. Therefore, the gross margin over that period was -3.6%.

INUV - Operating Margin

Operating margin is calculated as operating income divided by revenue. For the three months ending on Apr 2026, Inuvo, Inc. reported an operating income of -1.21M and revenue of 14.26M, resulting in an operating margin of -8.5%.

EQNR - Operating Margin

Operating margin is calculated as operating income divided by revenue. For the three months ending on Apr 2026, Equinor ASA reported an operating income of 7.42B and revenue of 25.26B, resulting in an operating margin of 29.4%.

INUV - Net Margin

Net margin is calculated as net income divided by revenue. For the three months ending on Apr 2026, Inuvo, Inc. reported a net income of -593.87K and revenue of 14.26M, resulting in a net margin of -4.2%.

EQNR - Net Margin

Net margin is calculated as net income divided by revenue. For the three months ending on Apr 2026, Equinor ASA reported a net income of 1.31B and revenue of 25.26B, resulting in a net margin of 5.2%.