SDOG vs. PG

Last updated Jun 14, 2026

SDOG (ALPS Sector Dividend Dogs ETF) is Large Cap Value Equities fund tracking the S-Network Sector Dividend Dogs Index, while PG (The Procter & Gamble Company) is a stock. Over the past 10 years, SDOG returned 9.99%/yr vs 8.96%/yr for PG. At a 0.42 correlation, their price movements are largely independent.

Performance

SDOG vs. PG - Performance Comparison

The chart below illustrates the hypothetical performance of a $10,000 investment in ALPS Sector Dividend Dogs ETF (SDOG) and The Procter & Gamble Company (PG). The values are adjusted to include any dividend payments, if applicable.

Returns By Period

In the year-to-date period, SDOG achieves a 17.13% return, which is significantly higher than PG's 5.93% return. Over the past 10 years, SDOG has outperformed PG with an annualized return of 9.99%, while PG has yielded a comparatively lower 8.96% annualized return.

SDOG

• 1D: 1.26%
• 1M: 5.43%
• YTD: 17.13%
• 6M: 16.28%
• 1Y: 27.16%
• 3Y*: 16.38%
• 5Y*: 9.08%
• 10Y*: 9.99%

PG

• 1D: 0.86%
• 1M: 4.83%
• YTD: 5.93%
• 6M: 6.28%
• 1Y: -3.97%
• 3Y*: 3.69%
• 5Y*: 4.73%
• 10Y*: 8.96%

*Multi-year figures are annualized to reflect compound growth (CAGR)

SDOG vs. PG - Yearly Performance Comparison

	2026 (YTD)	2025	2024	2023	2022	2021	2020	2019	2018	2017
SDOG ALPS Sector Dividend Dogs ETF	17.13%	11.12%	14.70%	4.19%	-0.20%	24.59%	-0.35%	24.02%	-11.43%	12.65%
PG The Procter & Gamble Company	5.93%	-12.26%	17.25%	-0.86%	-5.05%	20.52%	14.15%	39.70%	3.57%	12.69%

Correlation

The correlation between SDOG and PG is 0.33, which is low. Their price movements are largely independent, making them effective diversification partners.

	Correlation
Correlation (1Y) Calculated over the trailing 1-year period	0.33
Correlation (3Y) Calculated over the trailing 3-year period	0.34
Correlation (5Y) Calculated over the trailing 5-year period	0.39
Correlation (10Y) Calculated over the trailing 10-year period	0.38
Correlation (All Time) Calculated using the full available price history since Jun 29, 2012	0.42

Return for Risk

SDOG vs. PG — Risk / Return Rank

Compare risk-adjusted metric ranks to identify better-performing investments over the past 12 months.

SDOG

SDOG Risk / Return Rank: 83
SDOG Sharpe Ratio Rank: 83
SDOG Sortino Ratio Rank: 87
SDOG Omega Ratio Rank: 78
SDOG Calmar Ratio Rank: 86
SDOG Martin Ratio Rank: 80

PG

PG Risk / Return Rank: 28
PG Sharpe Ratio Rank: 30
PG Sortino Ratio Rank: 25
PG Omega Ratio Rank: 26
PG Calmar Ratio Rank: 31
PG Martin Ratio Rank: 31

The rank (0–100) shows how this investment's returns compare to the risk taken. Higher = better. Based on the past 12 months of data, combining Sharpe, Sortino, and other metrics used by quantitative funds and institutional investors.

SDOG vs. PG - Risk-Adjusted Trends Comparison

This table presents a comparison of risk-adjusted performance metrics for ALPS Sector Dividend Dogs ETF (SDOG) and The Procter & Gamble Company (PG). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.

Values are calculated on a 1-year rolling basis and updated daily. Risk-adjusted metrics are more stable over longer periods — use the period switch above to explore them.

	SDOG	PG	Difference
Sharpe ratio: Return per unit of total volatility	2.30	-0.30	+2.60
Sortino ratio: Return per unit of downside risk	3.45	-0.31	+3.76
Omega ratio: Gain probability vs. loss probability	1.40	0.97	+0.43
Calmar ratio: Return relative to maximum drawdown	4.25	-0.37	+4.61
Martin ratio: Return relative to average drawdown	13.63	-0.68	+14.31

SDOG vs. PG - Sharpe Ratio Comparison

The current SDOG Sharpe Ratio is 2.30, which is higher than the PG Sharpe Ratio of -0.30. The chart below compares the historical Sharpe Ratios of SDOG and PG, calculated using daily returns over the previous 12 months. A higher Sharpe Ratio indicates better risk-adjusted performance relative to the risk-free rate.

Drawdowns

SDOG vs. PG - Drawdown Comparison

The maximum SDOG drawdown since its inception was -43.56%, smaller than the maximum PG drawdown of -54.25%. Use the drawdown chart below to compare losses from any high point for SDOG and PG.

Drawdown Indicators

	SDOG	PG	Difference
Max Drawdown Largest peak-to-trough decline	-43.56%	-54.25%	+10.69%
Max Drawdown (1Y) Largest decline over 1 year	-6.24%	-15.52%	+9.28%
Max Drawdown (3Y) Largest decline over 3 years	-16.00%	-21.15%	+5.15%
Max Drawdown (5Y) Largest decline over 5 years	-19.84%	-23.77%	+3.93%
Max Drawdown (10Y) Largest decline over 10 years	-43.56%	-23.77%	-19.79%
Current Drawdown Current decline from peak	0.00%	-13.29%	+13.29%
Average Drawdown Average peak-to-trough decline	-4.91%	-12.16%	+7.25%
Ulcer Index Depth and duration of drawdowns from previous peaks	1.94%	8.80%	-6.86%

Volatility

SDOG vs. PG - Volatility Comparison

The current volatility for ALPS Sector Dividend Dogs ETF (SDOG) is 3.34%, while The Procter & Gamble Company (PG) has a volatility of 6.99%. This indicates that SDOG experiences smaller price fluctuations and is considered to be less risky than PG based on this measure. The chart below showcases a comparison of their rolling one-month volatility.

Volatility by Period

	SDOG	PG	Difference
Volatility (1M) Calculated over the trailing 1-month period	3.34%	6.99%	-3.65%
Volatility (6M) Calculated over the trailing 6-month period	8.02%	15.01%	-6.99%
Volatility (1Y) Calculated over the trailing 1-year period	11.52%	18.78%	-7.26%
Volatility (5Y) Calculated over the trailing 5-year period, annualized	15.44%	17.82%	-2.38%
Volatility (10Y) Calculated over the trailing 10-year period, annualized	19.06%	19.05%	+0.01%

Dividends

SDOG vs. PG - Dividend Comparison

SDOG's dividend yield for the trailing twelve months is around 3.26%, more than PG's 2.85% yield.

Position	TTM	2025	2024	2023	2022	2021	2020	2019	2018	2017	2016	2015
PG The Procter & Gamble Company	2.85%	2.91%	2.36%	2.55%	2.38%	2.08%	2.24%	2.37%	3.09%	2.98%	3.18%	3.31%
SDOG ALPS Sector Dividend Dogs ETF	3.26%	3.68%	3.86%	4.29%	3.87%	3.62%	3.63%	3.37%	4.03%	3.27%	3.32%	3.61%

Frequently Asked Questions

Can I hold both SDOG and PG in my portfolio?

SDOG and PG have a correlation of 0.33, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.

Which is riskier, SDOG or PG?

PG has higher volatility (6.99%) compared to SDOG (3.34%). In terms of maximum drawdown, SDOG dropped -43.56% vs PG's -54.25%.

Which has better risk-adjusted returns?

SDOG currently has the higher Sharpe Ratio (2.30 vs -0.30), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.