BHF vs. PRU

Last updated Jun 3, 2026

BHF (Brighthouse Financial, Inc.) and PRU (Prudential Financial, Inc.) are both stocks. Both operate in the Insurance - Life industry within the Financial Services sector. Over the past 5 years, BHF returned 5.08%/yr vs 3.89%/yr for PRU. A 0.76 correlation means they provide meaningful diversification when combined.

Performance

BHF vs. PRU - Performance Comparison

The chart below illustrates the hypothetical performance of a $10,000 investment in Brighthouse Financial, Inc. (BHF) and Prudential Financial, Inc. (PRU). The values are adjusted to include any dividend payments, if applicable.

Returns By Period

In the year-to-date period, BHF achieves a -3.94% return, which is significantly higher than PRU's -6.51% return.

BHF

• 1D: -0.67%
• 1M: -0.65%
• YTD: -3.94%
• 6M: -5.04%
• 1Y: 5.26%
• 3Y*: 12.62%
• 5Y*: 5.08%
• 10Y*: —

PRU

• 1D: 2.22%
• 1M: 5.58%
• YTD: -6.51%
• 6M: -2.15%
• 1Y: 4.53%
• 3Y*: 12.80%
• 5Y*: 3.89%
• 10Y*: 7.84%

*Multi-year figures are annualized to reflect compound growth (CAGR)

BHF vs. PRU - Yearly Performance Comparison

	2026 (YTD)	2025	2024	2023	2022	2021	2020	2019	2018	2017
BHF Brighthouse Financial, Inc.	-3.94%	34.87%	-9.22%	3.22%	-1.02%	43.07%	-7.71%	28.71%	-48.02%	-16.23%
PRU Prudential Financial, Inc.	-6.51%	0.18%	19.46%	10.09%	-3.86%	45.32%	-11.40%	20.10%	-26.46%	4.80%

Correlation

The correlation between BHF and PRU is 0.32, which is low. Their price movements are largely independent, making them effective diversification partners.

	Correlation
Correlation (1Y) Calculated over the trailing 1-year period	0.32
Correlation (3Y) Calculated over the trailing 3-year period	0.61
Correlation (5Y) Calculated over the trailing 5-year period	0.74
Correlation (All Time) Calculated using the full available price history since Jul 18, 2017	0.76

Over the past year, the correlation between BHF and PRU has dropped to 0.32 - well below their long-term average of 0.76, suggesting their price drivers have been diverging.

Fundamentals

EPS BHF : -$1.50 PRU : $9.85
PS Ratio BHF : 0.48 PRU : 0.76
Total Revenue (TTM) BHF : $5.58B PRU : $47.43B
Gross Profit (TTM) BHF : $2.23B PRU : $14.72B
EBITDA (TTM) BHF : $942.00M PRU : $4.02B

Return for Risk

BHF vs. PRU — Risk / Return Rank

Compare risk-adjusted metric ranks to identify better-performing investments over the past 12 months.

BHF

BHF Risk / Return Rank: 46
BHF Sharpe Ratio Rank: 43
BHF Sortino Ratio Rank: 49
BHF Omega Ratio Rank: 50
BHF Calmar Ratio Rank: 44
BHF Martin Ratio Rank: 44

PRU

PRU Risk / Return Rank: 43
PRU Sharpe Ratio Rank: 47
PRU Sortino Ratio Rank: 39
PRU Omega Ratio Rank: 39
PRU Calmar Ratio Rank: 45
PRU Martin Ratio Rank: 45

The rank (0–100) shows how this investment's returns compare to the risk taken. Higher = better. Based on the past 12 months of data, combining Sharpe, Sortino, and other metrics used by quantitative funds and institutional investors.

BHF vs. PRU - Risk-Adjusted Trends Comparison

This table presents a comparison of risk-adjusted performance metrics for Brighthouse Financial, Inc. (BHF) and Prudential Financial, Inc. (PRU). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.

	BHF	PRU	Difference
Sharpe ratio Return per unit of total volatility	0.10	0.20	-0.11
Sortino ratio Return per unit of downside risk	0.81	0.41	+0.40
Omega ratio Gain probability vs. loss probability	1.11	1.05	+0.06
Calmar ratio Return relative to maximum drawdown	0.15	0.20	-0.05
Martin ratio Return relative to average drawdown	0.34	0.44	-0.09
Data is calculated on a 1-year rolling basis and updated daily. The trend shows the change in the indicator over the past month.

BHF vs. PRU - Sharpe Ratio Comparison

The current BHF Sharpe Ratio is 0.10, which is lower than the PRU Sharpe Ratio of 0.20. The chart below compares the historical Sharpe Ratios of BHF and PRU, calculated using daily returns over the previous 12 months. A higher Sharpe Ratio indicates better risk-adjusted performance relative to the risk-free rate.

Sharpe Ratios by Period

	BHF	PRU	Difference
Sharpe Ratio (1Y) Calculated over the trailing 1-year period	0.10	0.20	-0.11
Sharpe Ratio (5Y) Calculated over the trailing 5-year period	0.12	0.15	-0.03
Sharpe Ratio (10Y) Calculated over the trailing 10-year period	—	0.25	—
Sharpe Ratio (All Time) Calculated using the full available price history	-0.03	0.21	-0.23

Drawdowns

BHF vs. PRU - Drawdown Comparison

The maximum BHF drawdown since its inception was -76.93%, smaller than the maximum PRU drawdown of -88.53%. Use the drawdown chart below to compare losses from any high point for BHF and PRU.

Drawdown Indicators

	BHF	PRU	Difference
Max Drawdown Largest peak-to-trough decline	-76.93%	-88.53%	+11.60%
Max Drawdown (1Y) Largest decline over 1 year	-26.89%	-21.46%	-5.43%
Max Drawdown (3Y) Largest decline over 3 years	-31.14%	-25.66%	-5.48%
Max Drawdown (5Y) Largest decline over 5 years	-35.19%	-33.11%	-2.08%
Max Drawdown (10Y) Largest decline over 10 years	—	-65.89%	—
Current Drawdown Current decline from peak	-11.09%	-14.29%	+3.20%
Average Drawdown Average peak-to-trough decline	-33.01%	-18.32%	-14.69%
Ulcer Index Depth and duration of drawdowns from previous peaks	11.82%	9.75%	+2.07%

Volatility

BHF vs. PRU - Volatility Comparison

The current volatility for Brighthouse Financial, Inc. (BHF) is 2.80%, while Prudential Financial, Inc. (PRU) has a volatility of 5.56%. This indicates that BHF experiences smaller price fluctuations and is considered to be less risky than PRU based on this measure. The chart below showcases a comparison of their rolling one-month volatility.

Volatility by Period

	BHF	PRU	Difference
Volatility (1M) Calculated over the trailing 1-month period	2.80%	5.56%	-2.76%
Volatility (6M) Calculated over the trailing 6-month period	7.00%	17.29%	-10.29%
Volatility (1Y) Calculated over the trailing 1-year period	54.02%	22.38%	+31.64%
Volatility (5Y) Calculated over the trailing 5-year period, annualized	43.41%	25.79%	+17.62%
Volatility (10Y) Calculated over the trailing 10-year period, annualized	48.84%	31.83%	+17.01%

Dividends

BHF vs. PRU - Dividend Comparison

BHF has not paid dividends to shareholders, while PRU's dividend yield for the trailing twelve months is around 5.35%.

Position	TTM	2025	2024	2023	2022	2021	2020	2019	2018	2017	2016	2015
BHF Brighthouse Financial, Inc.	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%	0.00%
PRU Prudential Financial, Inc.	5.35%	4.78%	4.39%	4.82%	4.83%	4.25%	5.64%	4.27%	4.41%	2.61%	2.69%	3.00%

Financials

Frequently Asked Questions

Can I hold both BHF and PRU in my portfolio?

BHF and PRU have a correlation of 0.32, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.

Which is riskier, BHF or PRU?

PRU has higher volatility (5.56%) compared to BHF (2.80%). In terms of maximum drawdown, BHF dropped -76.93% vs PRU's -88.53%.

Which has better risk-adjusted returns?

PRU currently has the higher Sharpe Ratio (0.20 vs 0.10), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.