GOOG vs. QFIN
GOOG (Alphabet Inc) and QFIN (360 DigiTech, Inc.) are both stocks. GOOG operates in Internet Content & Information (Communication Services), while QFIN operates in Credit Services (Financial Services). Over the past 5 years, GOOG returned 23.51%/yr vs -12.03%/yr for QFIN. At a 0.25 correlation, their price movements are largely independent.
Performance
GOOG vs. QFIN - Performance Comparison
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Returns By Period
In the year-to-date period, GOOG achieves a 14.29% return, which is significantly higher than QFIN's -15.31% return.
GOOG
- 1D
- 0.45%
- 1M
- -9.77%
- YTD
- 14.29%
- 6M
- 15.49%
- 1Y
- 104.22%
- 3Y*
- 42.67%
- 5Y*
- 23.51%
- 10Y*
- 25.97%
QFIN
- 1D
- 2.67%
- 1M
- 17.56%
- YTD
- -15.31%
- 6M
- -17.62%
- 1Y
- -59.79%
- 3Y*
- 7.60%
- 5Y*
- -12.03%
- 10Y*
- —
GOOG vs. QFIN - Yearly Performance Comparison
| 2026 (YTD) | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | |
|---|---|---|---|---|---|---|---|---|---|
GOOG Alphabet Inc | 14.29% | 65.42% | 35.62% | 58.83% | -38.67% | 65.17% | 31.03% | 29.10% | -2.48% |
QFIN 360 DigiTech, Inc. | -15.31% | -47.46% | 162.76% | -16.28% | -6.54% | 97.15% | 20.68% | -36.99% | -7.75% |
Correlation
The correlation between GOOG and QFIN is 0.20, which is low. Their price movements are largely independent, making them effective diversification partners.
| Correlation | |
|---|---|
Correlation (1Y) Calculated over the trailing 1-year period | 0.20 |
Correlation (3Y) Calculated over the trailing 3-year period | 0.19 |
Correlation (5Y) Calculated over the trailing 5-year period | 0.24 |
Correlation (All Time) Calculated using the full available price history since Dec 14, 2018 | 0.25 |
Fundamentals
GOOG:
$4.38T
QFIN:
$948.90M
GOOG:
$13.11
QFIN:
CN¥51.00
GOOG:
27.31
QFIN:
2.05
GOOG:
1.34
QFIN:
0.06
GOOG:
10.35
QFIN:
0.59
GOOG:
9.16
QFIN:
0.26
GOOG:
$422.57B
QFIN:
CN¥17.46B
GOOG:
$255.12B
QFIN:
CN¥12.90B
GOOG:
$174.08B
QFIN:
CN¥6.93B
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Return for Risk
GOOG vs. QFIN — Risk / Return Rank
GOOG
QFIN
GOOG vs. QFIN - Risk-Adjusted Trends Comparison
This table presents a comparison of risk-adjusted performance metrics for Alphabet Inc (GOOG) and 360 DigiTech, Inc. (QFIN). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.
Values are calculated on a 1-year rolling basis and updated daily. Risk-adjusted metrics are more stable over longer periods — use the period switch above to explore them.
| GOOG | QFIN | Difference | |
|---|---|---|---|
| Sharpe ratioReturn per unit of total volatility | +4.70 | ||
| Sortino ratioReturn per unit of downside risk | +6.97 | ||
| Omega ratioGain probability vs. loss probability | 1.59 | 0.76 | +0.83 |
| Calmar ratioReturn relative to maximum drawdown | 4.99 | -0.83 | +5.82 |
| Martin ratioReturn relative to average drawdown | 17.56 | -1.13 | +18.69 |
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Drawdowns
GOOG vs. QFIN - Drawdown Comparison
The maximum GOOG drawdown since its inception was -44.60%, smaller than the maximum QFIN drawdown of -76.74%. Use the drawdown chart below to compare losses from any high point for GOOG and QFIN.
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Drawdown Indicators
| GOOG | QFIN | Difference | |
|---|---|---|---|
Max DrawdownLargest peak-to-trough decline | -44.60% | -76.74% | +32.14% |
Max Drawdown (1Y)Largest decline over 1 year | -20.75% | -72.31% | +51.56% |
Max Drawdown (3Y)Largest decline over 3 years | -29.35% | -73.15% | +43.80% |
Max Drawdown (5Y)Largest decline over 5 years | -44.60% | -76.74% | +32.14% |
Max Drawdown (10Y)Largest decline over 10 years | -44.60% | — | — |
Current DrawdownCurrent decline from peak | -10.19% | -64.51% | +54.32% |
Average DrawdownAverage peak-to-trough decline | -8.89% | -45.54% | +36.65% |
Ulcer IndexDepth and duration of drawdowns from previous peaks | 5.88% | 53.01% | -47.13% |
Volatility
GOOG vs. QFIN - Volatility Comparison
The current volatility for Alphabet Inc (GOOG) is 7.29%, while 360 DigiTech, Inc. (QFIN) has a volatility of 29.45%. This indicates that GOOG experiences smaller price fluctuations and is considered to be less risky than QFIN based on this measure. The chart below showcases a comparison of their rolling one-month volatility.
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Volatility by Period
| GOOG | QFIN | Difference | |
|---|---|---|---|
Volatility (1M)Calculated over the trailing 1-month period | 7.29% | 29.45% | -22.16% |
Volatility (6M)Calculated over the trailing 6-month period | 20.47% | 38.71% | -18.24% |
Volatility (1Y)Calculated over the trailing 1-year period | 28.75% | 55.12% | -26.37% |
Volatility (5Y)Calculated over the trailing 5-year period, annualized | 31.15% | 66.39% | -35.24% |
Volatility (10Y)Calculated over the trailing 10-year period, annualized | 29.02% | 72.04% | -43.02% |
Dividends
GOOG vs. QFIN - Dividend Comparison
GOOG's dividend yield for the trailing twelve months is around 0.24%, less than QFIN's 10.00% yield.
| Position | TTM | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|---|
GOOG Alphabet Inc | 0.24% | 0.26% | 0.32% | 0.00% | 0.00% | 0.00% |
QFIN 360 DigiTech, Inc. | 10.00% | 7.58% | 4.56% | 7.27% | 4.03% | 1.22% |
Financials
GOOG vs. QFIN - Financials Comparison
This section allows you to compare key financial metrics between Alphabet Inc and 360 DigiTech, Inc.. You can select fields from income statements, balance sheets, and cash flow statements to easily visualize and compare the financial health of both companies.
Total Revenue: Total amount of money received from sales and other business activities
GOOG vs. QFIN - Profitability Comparison
GOOG - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported a gross profit of 68.63B and revenue of 109.90B. Therefore, the gross margin over that period was 62.5%.
QFIN - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, 360 DigiTech, Inc. reported a gross profit of 2.95B and revenue of 3.89B. Therefore, the gross margin over that period was 75.8%.
GOOG - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported an operating income of 39.70B and revenue of 109.90B, resulting in an operating margin of 36.1%.
QFIN - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, 360 DigiTech, Inc. reported an operating income of 928.25M and revenue of 3.89B, resulting in an operating margin of 23.9%.
GOOG - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported a net income of 62.58B and revenue of 109.90B, resulting in a net margin of 56.9%.
QFIN - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, 360 DigiTech, Inc. reported a net income of 877.98M and revenue of 3.89B, resulting in a net margin of 22.6%.
Frequently Asked Questions
GOOG and QFIN have a correlation of 0.20, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.
QFIN has higher volatility (29.45%) compared to GOOG (7.29%). In terms of maximum drawdown, GOOG dropped -44.60% vs QFIN's -76.74%.
GOOG currently has the higher Sharpe Ratio (3.60 vs -1.09), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.
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