SHPU vs. LULG

Last updated Jul 17, 2026

SHPU (Direxion Daily SHOP Bull 2X ETF) and LULG (Leverage Shares 2X Long LULU Daily ETF) are both Leveraged Equities funds. Both are actively managed. At a 0.45 correlation, their price movements are largely independent. SHPU charges 1.09%/yr vs 0.75%/yr for LULG.

Performance

SHPU vs. LULG - Performance Comparison

The chart below illustrates the hypothetical performance of a $10,000 investment in Direxion Daily SHOP Bull 2X ETF (SHPU) and Leverage Shares 2X Long LULU Daily ETF (LULG). The values are adjusted to include any dividend payments, if applicable.

Returns By Period

In the year-to-date period, SHPU achieves a -54.21% return, which is significantly higher than LULG's -73.00% return.

SHPU

• 1D: 2.44%
• 1M: 19.10%
• 6M: -51.68%
• YTD: -54.21%
• 1Y: —
• 3Y*: —
• 5Y*: —
• 10Y*: —

LULG

• 1D: 2.42%
• 1M: 2.69%
• 6M: -72.06%
• YTD: -73.00%
• 1Y: —
• 3Y*: —
• 5Y*: —
• 10Y*: —

*Multi-year figures are annualized to reflect compound growth (CAGR)

SHPU vs. LULG - Yearly Performance Comparison

	2026 (YTD)	2025
SHPU Direxion Daily SHOP Bull 2X ETF	-54.21%	-2.82%
LULG Leverage Shares 2X Long LULU Daily ETF	-73.00%	55.59%

Correlation

The correlation between SHPU and LULG is 0.45, which is low. Their price movements are largely independent, making them effective diversification partners.

	Correlation
Correlation (All Time) Calculated using the full available price history since Nov 5, 2025	0.45

Return for Risk

SHPU vs. LULG - Risk-Adjusted Trends Comparison

This table presents a comparison of risk-adjusted performance metrics for Direxion Daily SHOP Bull 2X ETF (SHPU) and Leverage Shares 2X Long LULU Daily ETF (LULG). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.

Values are calculated on a 1-year rolling basis and updated daily. Risk-adjusted metrics are more stable over longer periods — use the period switch above to explore them.

Risk / return metrics aren't available yet — we need at least 12 months of trading data to calculate them.

Drawdowns

SHPU vs. LULG - Drawdown Comparison

The maximum SHPU drawdown since its inception was -77.97%, roughly equal to the maximum LULG drawdown of -79.88%. Use the drawdown chart below to compare losses from any high point for SHPU and LULG.

Drawdown Indicators

	SHPU	LULG	Difference
Max Drawdown Largest peak-to-trough decline	-77.97%	-79.88%	+1.91%
Current Drawdown Current decline from peak	-64.39%	-74.99%	+10.60%
Average Drawdown Average peak-to-trough decline	-40.52%	-40.32%	-0.20%

Volatility

Volatility by Period

	SHPU	LULG	Difference
Volatility (1Y) Calculated over the trailing 1-year period	108.34%	86.92%	+21.42%
Volatility (5Y) Calculated over the trailing 5-year period, annualized	108.34%	86.92%	+21.42%
Volatility (10Y) Calculated over the trailing 10-year period, annualized	108.34%	86.92%	+21.42%

SHPU vs. LULG - Expense Ratio Comparison

SHPU has a 1.09% expense ratio, which is higher than LULG's 0.75% expense ratio.

Dividends

SHPU vs. LULG - Dividend Comparison

SHPU's dividend yield for the trailing twelve months is around 45.31%, while LULG has not paid dividends to shareholders.

Position	TTM	2025
LULG Leverage Shares 2X Long LULU Daily ETF	0.00%	0.00%
SHPU Direxion Daily SHOP Bull 2X ETF	45.31%	20.05%

Frequently Asked Questions

Can I hold both SHPU and LULG in my portfolio?

SHPU and LULG have a correlation of 0.45, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.

Which ETF is better, SHPU or LULG?

On fees, LULG is cheaper at 0.75% per year. The better choice depends on whether you care most about return, fees, risk, or income.

Which ETF is cheaper, SHPU or LULG?

LULG is cheaper with a 0.75% expense ratio, compared with 1.09% for SHPU.

Which ETF pays a higher dividend yield, SHPU or LULG?

SHPU has the higher dividend yield at 45.31%, compared with 0.00% for LULG.

What is the main difference between SHPU and LULG?

They also come from different issuers: Direxion and Leverage Shares. Their fees differ too: 1.09% for SHPU and 0.75% for LULG.