BRO vs. GOOG
BRO (Brown & Brown, Inc.) and GOOG (Alphabet Inc) are both stocks. BRO operates in Insurance Brokers (Financial Services), while GOOG operates in Internet Content & Information (Communication Services). Over the past 10 years, BRO returned 13.27%/yr vs 26.05%/yr for GOOG. At a 0.29 correlation, their price movements are largely independent.
Performance
BRO vs. GOOG - Performance Comparison
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Returns By Period
In the year-to-date period, BRO achieves a -26.85% return, which is significantly lower than GOOG's 15.25% return. Over the past 10 years, BRO has underperformed GOOG with an annualized return of 13.27%, while GOOG has yielded a comparatively higher 26.05% annualized return.
BRO
- 1D
- -1.46%
- 1M
- 3.05%
- YTD
- -26.85%
- 6M
- -24.91%
- 1Y
- -47.08%
- 3Y*
- -2.56%
- 5Y*
- 3.04%
- 10Y*
- 13.27%
GOOG
- 1D
- -1.20%
- 1M
- -8.98%
- YTD
- 15.25%
- 6M
- 15.01%
- 1Y
- 107.32%
- 3Y*
- 43.67%
- 5Y*
- 23.94%
- 10Y*
- 26.05%
BRO vs. GOOG - Yearly Performance Comparison
| 2026 (YTD) | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | |
|---|---|---|---|---|---|---|---|---|---|---|
BRO Brown & Brown, Inc. | -26.85% | -21.37% | 44.32% | 25.73% | -18.39% | 49.31% | 21.06% | 44.67% | 8.30% | 16.15% |
GOOG Alphabet Inc | 15.25% | 65.42% | 35.62% | 58.83% | -38.67% | 65.17% | 31.03% | 29.10% | -1.03% | 35.58% |
Correlation
The correlation between BRO and GOOG is -0.21, meaning they tend to move in opposite directions. This is especially valuable for risk management - when one declines, the other has historically tended to hold steady or rise.
| Correlation | |
|---|---|
Correlation (1Y) Calculated over the trailing 1-year period | -0.21 |
Correlation (3Y) Calculated over the trailing 3-year period | -0.04 |
Correlation (5Y) Calculated over the trailing 5-year period | 0.20 |
Correlation (10Y) Calculated over the trailing 10-year period | 0.26 |
Correlation (All Time) Calculated using the full available price history since Apr 4, 2014 | 0.29 |
The correlation between BRO and GOOG shifts across timeframes, from -0.21 (1 year) to 0.29 (all time), reflecting how their relationship changes across market environments.
Fundamentals
BRO:
$4.76
GOOG:
$13.11
BRO:
12.18
GOOG:
27.54
BRO:
0.89
GOOG:
1.35
BRO:
2.18
GOOG:
10.44
BRO:
$6.43B
GOOG:
$422.57B
BRO:
$3.82B
GOOG:
$255.12B
BRO:
$1.51B
GOOG:
$174.08B
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Return for Risk
BRO vs. GOOG — Risk / Return Rank
BRO
GOOG
BRO vs. GOOG - Risk-Adjusted Trends Comparison
This table presents a comparison of risk-adjusted performance metrics for Brown & Brown, Inc. (BRO) and Alphabet Inc (GOOG). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.
| BRO | GOOG | Difference | |
|---|---|---|---|
| Sharpe ratioReturn per unit of total volatility | -5.42 | ||
| Sortino ratioReturn per unit of downside risk | -7.63 | ||
| Omega ratioGain probability vs. loss probability | 0.69 | 1.61 | -0.93 |
| Calmar ratioReturn relative to maximum drawdown | -0.93 | 5.20 | -6.13 |
| Martin ratioReturn relative to average drawdown | -1.59 | 18.68 | -20.27 |
Data is calculated on a 1-year rolling basis and updated daily. The trend shows the change in the indicator over the past month. | |||
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Sharpe Ratios by Period
| BRO | GOOG | Difference | |
|---|---|---|---|
Sharpe Ratio (1Y)Calculated over the trailing 1-year period | -1.66 | 3.76 | -5.42 |
Sharpe Ratio (5Y)Calculated over the trailing 5-year period | 0.12 | 0.77 | -0.65 |
Sharpe Ratio (10Y)Calculated over the trailing 10-year period | 0.56 | 0.90 | -0.34 |
Sharpe Ratio (All Time)Calculated using the full available price history | 0.50 | 0.82 | -0.32 |
Drawdowns
BRO vs. GOOG - Drawdown Comparison
The maximum BRO drawdown since its inception was -55.85%, which is greater than GOOG's maximum drawdown of -44.60%. Use the drawdown chart below to compare losses from any high point for BRO and GOOG.
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Drawdown Indicators
| BRO | GOOG | Difference | |
|---|---|---|---|
Max DrawdownLargest peak-to-trough decline | -55.85% | -44.60% | -11.25% |
Max Drawdown (1Y)Largest decline over 1 year | -50.55% | -20.75% | -29.80% |
Max Drawdown (3Y)Largest decline over 3 years | -55.85% | -29.35% | -26.50% |
Max Drawdown (5Y)Largest decline over 5 years | -55.85% | -44.60% | -11.25% |
Max Drawdown (10Y)Largest decline over 10 years | -55.85% | -44.60% | -11.25% |
Current DrawdownCurrent decline from peak | -52.91% | -9.44% | -43.47% |
Average DrawdownAverage peak-to-trough decline | -13.52% | -8.89% | -4.63% |
Ulcer IndexDepth and duration of drawdowns from previous peaks | 29.57% | 5.77% | +23.80% |
Volatility
BRO vs. GOOG - Volatility Comparison
Brown & Brown, Inc. (BRO) has a higher volatility of 9.52% compared to Alphabet Inc (GOOG) at 8.43%. This indicates that BRO's price experiences larger fluctuations and is considered to be riskier than GOOG based on this measure. The chart below showcases a comparison of their rolling one-month volatility.
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Volatility by Period
| BRO | GOOG | Difference | |
|---|---|---|---|
Volatility (1M)Calculated over the trailing 1-month period | 9.52% | 8.43% | +1.09% |
Volatility (6M)Calculated over the trailing 6-month period | 21.90% | 20.50% | +1.40% |
Volatility (1Y)Calculated over the trailing 1-year period | 28.53% | 28.74% | -0.21% |
Volatility (5Y)Calculated over the trailing 5-year period, annualized | 24.81% | 31.14% | -6.33% |
Volatility (10Y)Calculated over the trailing 10-year period, annualized | 23.69% | 29.02% | -5.33% |
Dividends
BRO vs. GOOG - Dividend Comparison
BRO's dividend yield for the trailing twelve months is around 1.11%, more than GOOG's 0.29% yield.
| Position | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
BRO Brown & Brown, Inc. | 1.11% | 0.77% | 0.53% | 0.67% | 0.74% | 0.54% | 0.73% | 0.82% | 1.11% | 1.08% | 1.12% | 1.41% |
GOOG Alphabet Inc | 0.29% | 0.26% | 0.32% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
Financials
BRO vs. GOOG - Financials Comparison
This section allows you to compare key financial metrics between Brown & Brown, Inc. and Alphabet Inc. You can select fields from income statements, balance sheets, and cash flow statements to easily visualize and compare the financial health of both companies.
Total Revenue: Total amount of money received from sales and other business activities
BRO vs. GOOG - Profitability Comparison
BRO - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, Brown & Brown, Inc. reported a gross profit of 994.00M and revenue of 1.90B. Therefore, the gross margin over that period was 52.3%.
GOOG - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported a gross profit of 68.63B and revenue of 109.90B. Therefore, the gross margin over that period was 62.5%.
BRO - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, Brown & Brown, Inc. reported an operating income of 0.00 and revenue of 1.90B, resulting in an operating margin of 0.0%.
GOOG - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported an operating income of 39.70B and revenue of 109.90B, resulting in an operating margin of 36.1%.
BRO - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, Brown & Brown, Inc. reported a net income of 426.00M and revenue of 1.90B, resulting in a net margin of 22.4%.
GOOG - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc reported a net income of 62.58B and revenue of 109.90B, resulting in a net margin of 56.9%.
Frequently Asked Questions
BRO and GOOG have a correlation of -0.21, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.
BRO has higher volatility (9.52%) compared to GOOG (8.43%). In terms of maximum drawdown, BRO dropped -55.85% vs GOOG's -44.60%.
GOOG currently has the higher Sharpe Ratio (3.76 vs -1.66), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.
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