- ISIN
- US0185811082
- Sector
- Financial Services
- Industry
- Credit Services
- IPO Date
- Jun 15, 2001
Highlights
- Market Cap
- $4.48B
- Enterprise Value
- $4.72B
- EPS (TTM)
- $12.20
- PE Ratio
- 8.50
- PEG Ratio
- 0.18
- Total Revenue (TTM)
- $4.72B
- Gross Profit (TTM)
- $3.02B
- EBITDA (TTM)
- $719.00M
- Year Range
- $53.83 - $105.20
- Target Price
- $89.83
- ROA (TTM)
- 2.51%
- ROE (TTM)
- 16.87%
Share Price Chart
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Performance
BFH Performance Chart
Bread Financial Holdings Inc (BFH) is up 40.8% since the beginning of the year. At $104 per share, BFH is trading just below its 52-week high of $105. Investors who bought $1,000 worth of BFH shares 5 years ago would now be looking at an investment worth $1,338.
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Returns By Period
Bread Financial Holdings Inc (BFH) has returned 40.83% so far this year and 94.21% over the past 12 months. Over the last ten years, BFH has returned -2.42% per year, falling short of the S&P 500 Index benchmark, which averaged 13.88% annually.
Bread Financial Holdings Inc
- 1D
- 1.24%
- 1M
- 20.03%
- YTD
- 40.83%
- 6M
- 34.09%
- 1Y
- 94.21%
- 3Y*
- 54.81%
- 5Y*
- 6.00%
- 10Y*
- -2.42%
Benchmark (S&P 500 Index)
- 1D
- -0.37%
- 1M
- -0.01%
- YTD
- 9.16%
- 6M
- 8.64%
- 1Y
- 25.22%
- 3Y*
- 19.78%
- 5Y*
- 11.99%
- 10Y*
- 13.88%
BFH Monthly Returns History
Based on dividend-adjusted daily data since Jun 15, 2001, BFH's average daily return is +0.08%, while the average monthly return is +1.54%. At this rate, an investment would double in approximately 3.8 years.
Historically, 57% of months were positive and 43% were negative. The best month was Apr 2020 with a return of +48.8%, while the worst month was Mar 2020 at -60.8%. The longest winning streak lasted 8 consecutive months, and the longest losing streak was 4 months.
On a daily basis, BFH closed higher 51% of trading days. The best single day was Mar 24, 2020 with a return of +35.4%, while the worst single day was Jan 28, 2008 at -35.2%.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Total | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | -2.01% | -2.03% | 5.69% | 13.21% | 5.33% | 16.40% | 40.83% | ||||||
| 2025 | 3.72% | -14.44% | -7.26% | -5.25% | 8.44% | 11.48% | 7.32% | 8.37% | -15.74% | 12.34% | 8.50% | 9.30% | 23.06% |
| 2024 | 10.11% | 6.19% | -2.72% | -0.89% | 13.74% | 6.70% | 22.49% | 7.05% | -18.21% | 4.77% | 18.43% | 3.79% | 88.97% |
| 2023 | 8.95% | 0.60% | -26.17% | -8.97% | 2.93% | 11.39% | 32.43% | -9.13% | -8.99% | -20.96% | 4.76% | 17.22% | -10.23% |
| 2022 | 3.71% | -2.02% | -16.75% | -2.40% | 0.98% | -32.74% | 6.88% | -2.51% | -18.16% | 14.82% | 14.28% | -8.21% | -42.42% |
| 2021 | -8.70% | 43.00% | 16.16% | 5.14% | 2.90% | -13.93% | -10.50% | 5.45% | 2.83% | -15.50% | 0.46% | -2.33% | 13.62% |
Benchmark Metrics
Bread Financial Holdings Inc has an annualized alpha of 9.06%, beta of 1.17, and R2 of 0.26 versus S&P 500 Index. Calculated based on daily prices since June 15, 2001.
- This stock captured 157.50% of S&P 500 Index gains and 134.10% of its losses - amplifying both gains and losses, but participating more in upside than downside.
- R2 of 0.26 means this stock moves largely independently of S&P 500 Index - capture ratios reflect limited market correlation rather than active downside protection. Consider using a more representative benchmark.
- Alpha
- 9.06%
- Beta
- 1.17
- R²
- 0.26
- Upside Capture
- 157.50%
- Downside Capture
- 134.10%
Return for Risk
Risk / Return Rank
BFH ranks 90 for risk / return — in the top 90% of stocks on our site. This means strong returns relative to risk — exactly what professional investors look for. Well-suited for investors who want to maximize return per unit of risk.
Return / Risk — by metrics
The table below present risk-adjusted performance metrics for Bread Financial Holdings Inc (BFH) and compare them to S&P 500 Index.
Values are calculated on a 1-year rolling basis and updated daily. Risk-adjusted metrics are more stable over longer periods — use the period switch above to explore them.
| BFH | Benchmark | Difference | |
|---|---|---|---|
| Sharpe ratioReturn per unit of total volatility | +0.36 | ||
| Sortino ratioReturn per unit of downside risk | 0.00 | ||
| Omega ratioGain probability vs. loss probability | 1.38 | 1.37 | +0.02 |
| Calmar ratioReturn relative to maximum drawdown | 4.92 | 2.78 | +2.13 |
| Martin ratioReturn relative to average drawdown | 12.66 | 12.44 | +0.22 |
Dividends
Dividend History
Bread Financial Holdings Inc provided a 0.87% dividend yield over the last twelve months, with an annual payout of $0.90 per share. The company has been increasing its dividends for 4 consecutive years.
| Period | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Dividend | $0.90 | $0.86 | $0.84 | $0.84 | $0.84 | $0.71 | $1.01 | $2.01 | $1.82 | $1.66 | $0.42 |
Dividend yield | 0.87% | 1.16% | 1.38% | 2.55% | 2.23% | 1.07% | 1.70% | 2.25% | 1.52% | 0.82% | 0.23% |
Monthly Dividends
The table displays the monthly dividend distributions for Bread Financial Holdings Inc. The dividends shown in the table have been adjusted to account for any splits that may have occurred.
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Total | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026 | $0.00 | $0.23 | $0.00 | $0.00 | $0.23 | $0.00 | $0.46 | ||||||
| 2025 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.23 | $0.00 | $0.86 |
| 2024 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.84 |
| 2023 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.84 |
| 2022 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.00 | $0.21 | $0.00 | $0.84 |
| 2021 | $0.00 | $0.17 | $0.00 | $0.00 | $0.17 | $0.00 | $0.00 | $0.17 | $0.00 | $0.00 | $0.21 | $0.00 | $0.71 |
Dividend Yield & Payout
Dividend Yield
Bread Financial Holdings Inc has a dividend yield of 0.87%, which signifies it pays a smaller percentage of its stock price in dividends to its shareholders compared to other companies in the market.
Payout Ratio
Bread Financial Holdings Inc has a payout ratio of 7.49%, which is below the market average. This means Bread Financial Holdings Inc returns a smaller proportion of its earnings to shareholders as dividends, suggesting it retains a higher portion for reinvestment, growth, or debt payment.
Drawdowns
Drawdowns Chart
The Drawdowns chart displays portfolio losses from any high point along the way. Drawdowns are calculated considering price movements and all distributions paid, if any.
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Worst Drawdowns
The table below displays the maximum drawdowns of the Bread Financial Holdings Inc. A maximum drawdown is a measure of risk, indicating the largest reduction in portfolio value due to a series of losing trades.
The maximum drawdown for the Bread Financial Holdings Inc was 92.36%, occurring on Mar 18, 2020. The portfolio has not yet recovered.
The current Bread Financial Holdings Inc drawdown is 51.20%.
Related event | Drawdown | Fall | Recovery | Underwater |
|---|---|---|---|---|
COVID crash2020 | -92.36%Mar 2020 | 4y 11mo | — | 11y 2moApr 2015 - now |
Financial crisis2007–2009 | -70.54%Mar 2009 | 1y 4mo | 1y 12mo | 3y 4moOct 2007 - Mar 2011 |
Dot-com crash2000–2002 | -46.63%Oct 2002 | 6mo 8d | 9mo 4d | 1y 3moApr 2002 - Jul 2003 |
2005 bear market2005 | -32.42%Oct 2005 | 10mo | 5mo 26d | 1y 3moDec 2004 - Apr 2006 |
Dot-com crash2000–2002 | -32.24%Sep 2001 | 2mo 3d | 2mo | 4mo 3dJul 2001 - Nov 2001 |
Drawdown Indicators
| BFH | Benchmark | Difference | |
|---|---|---|---|
Max DrawdownLargest peak-to-trough decline | -92.36% | -56.78% | -35.58% |
Max Drawdown (1Y)Largest decline over 1 year | -19.26% | -9.10% | -10.16% |
Max Drawdown (3Y)Largest decline over 3 years | -36.66% | -18.90% | -17.76% |
Max Drawdown (5Y)Largest decline over 5 years | -71.95% | -25.43% | -46.52% |
Max Drawdown (10Y)Largest decline over 10 years | -91.53% | -33.92% | -57.61% |
Current DrawdownCurrent decline from peak | -51.20% | -1.80% | -49.40% |
Average DrawdownAverage peak-to-trough decline | -32.44% | -10.71% | -21.73% |
Ulcer IndexDepth and duration of drawdowns from previous peaks | 7.47% | 2.03% | +5.44% |
Volatility
Volatility Chart
The chart below shows the rolling one-month volatility.
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Financials
Financial Performance
The chart below illustrates the trends in the financial health of Bread Financial Holdings Inc over time, highlighting three key metrics: Total Revenue, Earnings Before Interest and Taxes (EBIT), and Net Income.
Valuation
The Valuation section provides an overview of how Bread Financial Holdings Inc is priced in the market compared to other companies in the Credit Services industry. It includes key financial ratios that help investors assess whether the stock is undervalued or overvalued.
PE Ratio
The chart displays the Price-to-Earnings (P/E) ratio for BFH, comparing it with other companies in the Credit Services industry. Currently, BFH has a P/E ratio of 8.5. This P/E ratio is in line with the industry average, suggesting the stock may be fairly valued relative to its earnings.
PEG Ratio
The chart shows the Price/Earnings to Growth (PEG) ratio for BFH compared to other companies in the Credit Services industry. BFH currently has a PEG ratio of 0.2. This PEG ratio is close to the industry average, suggesting the stock’s valuation is balanced against its growth outlook.
PS Ratio
This chart shows the Price-to-Sales (P/S) ratio for BFH relative to other companies in the Credit Services industry. Currently, BFH has a P/S ratio of 1.0. This P/S ratio falls within the average range for the industry, suggesting the stock is fairly valued based on its revenue.
PB Ratio
The chart illustrates the Price-to-Book (P/B) ratio for BFH in comparison with other companies in the Credit Services industry. Currently, BFH has a P/B value of 1.3. This P/B ratio is in line with the industry average, suggesting the stock is valued fairly in relation to its book value.
Income Statement
| TTM | |
|---|---|
Revenue | — |
Total Revenue | — |
Cost Of Revenue | — |
Gross Profit | — |
Operating Expenses | — |
Selling, General & Admin Expenses | — |
R&D Expenses | — |
Depreciation And Amortization | — |
Total Operating Expenses | — |
Income | — |
Income Before Tax | — |
Operating Income | — |
EBITDA | — |
EBIT | — |
Earnings From Continuing Operations | — |
Net Income | — |
Income Tax Expense | — |
Other Non-Operating Income (Expenses) | — |
Extraordinary Items | — |
Discontinued Operations | — |
Effect Of Accounting Charges | — |
Non Recurring | — |
Minority Interest | — |
Other Items | — |
Interest Income | — |
Interest Expense | — |
Net Interest Income | — |
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