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GPRO vs. SNAP
Performance
Return for Risk
Drawdowns
Volatility
Dividends
Financials

Performance

GPRO vs. SNAP - Performance Comparison

The chart below illustrates the hypothetical performance of a $10,000 investment in GoPro, Inc. (GPRO) and Snap Inc. (SNAP). The values are adjusted to include any dividend payments, if applicable.

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Returns By Period

In the year-to-date period, GPRO achieves a -49.57% return, which is significantly lower than SNAP's -42.26% return.


GPRO

1D
-6.79%
1M
-7.25%
6M
-51.30%
YTD
-49.57%
1Y
-10.00%
3Y*
-44.94%
5Y*
-41.64%
10Y*
-24.55%

SNAP

1D
-0.43%
1M
-11.41%
6M
-43.10%
YTD
-42.26%
1Y
-48.85%
3Y*
-29.23%
5Y*
-40.50%
10Y*
*Multi-year figures are annualized to reflect compound growth (CAGR)

GPRO vs. SNAP - Yearly Performance Comparison


2026 (YTD)202520242023202220212020201920182017
GPRO
GoPro, Inc.
-49.57%29.36%-68.59%-30.32%-51.70%24.52%90.78%2.36%-43.99%-19.64%
SNAP
Snap Inc.
-42.26%-25.07%-36.39%89.16%-80.97%-6.07%206.61%196.37%-62.29%-39.12%

Correlation

The correlation between GPRO and SNAP is 0.26, which is low. Their price movements are largely independent, making them effective diversification partners.


Correlation
Correlation (1Y)
Calculated over the trailing 1-year period

0.26

Correlation (3Y)
Calculated over the trailing 3-year period

0.30

Correlation (5Y)
Calculated over the trailing 5-year period

0.38

Correlation (All Time)
Calculated using the full available price history since Mar 2, 2017

0.30

The correlation between GPRO and SNAP shifts across timeframes, from 0.26 (1 year) to 0.38 (5 years), reflecting how their relationship changes across market environments.

Fundamentals

Market Cap

GPRO:

$121.66M

SNAP:

$7.89B

EPS

GPRO:

-$0.80

SNAP:

-$0.24

PS Ratio

GPRO:

0.18

SNAP:

1.30

Total Revenue (TTM)

GPRO:

$616.30M

SNAP:

$6.10B

Gross Profit (TTM)

GPRO:

$180.32M

SNAP:

$3.40B

EBITDA (TTM)

GPRO:

-$67.88M

SNAP:

-$173.71M

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Return for Risk

GPRO vs. SNAP — Risk / Return Rank

Compare risk-adjusted metric ranks to identify better-performing investments over the past 12 months.

GPRO
GPRO Risk / Return Rank: 4646
Overall Rank
GPRO Sharpe Ratio Rank: 4242
Sharpe Ratio Rank
GPRO Sortino Ratio Rank: 5454
Sortino Ratio Rank
GPRO Omega Ratio Rank: 5151
Omega Ratio Rank
GPRO Calmar Ratio Rank: 4141
Calmar Ratio Rank
GPRO Martin Ratio Rank: 4242
Martin Ratio Rank

SNAP
SNAP Risk / Return Rank: 1111
Overall Rank
SNAP Sharpe Ratio Rank: 88
Sharpe Ratio Rank
SNAP Sortino Ratio Rank: 1010
Sortino Ratio Rank
SNAP Omega Ratio Rank: 1111
Omega Ratio Rank
SNAP Calmar Ratio Rank: 1313
Calmar Ratio Rank
SNAP Martin Ratio Rank: 1212
Martin Ratio Rank
The rank (0–100) shows how this investment's returns compare to the risk taken. Higher = better. Based on the past 12 months of data, combining Sharpe, Sortino, and other metrics used by quantitative funds and institutional investors.

GPRO vs. SNAP - Risk-Adjusted Trends Comparison

This table presents a comparison of risk-adjusted performance metrics for GoPro, Inc. (GPRO) and Snap Inc. (SNAP). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.

Values are calculated on a 1-year rolling basis and updated daily. Risk-adjusted metrics are more stable over longer periods — use the period switch above to explore them.


GPROSNAPDifference
Sharpe ratioReturn per unit of total volatility

+0.78

Sortino ratioReturn per unit of downside risk

+2.02

Omega ratioGain probability vs. loss probability

1.09

0.85

+0.24

Calmar ratioReturn relative to maximum drawdown

-0.13

-0.79

+0.66

Martin ratioReturn relative to average drawdown

-0.19

-1.30

+1.11

GPRO vs. SNAP - Sharpe Ratio Comparison

The current GPRO Sharpe Ratio is -0.09, which is higher than the SNAP Sharpe Ratio of -0.87. The chart below compares the historical Sharpe Ratios of GPRO and SNAP, calculated using daily returns over the previous 12 months. A higher Sharpe Ratio indicates better risk-adjusted performance relative to the risk-free rate.


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Drawdowns

GPRO vs. SNAP - Drawdown Comparison

The maximum GPRO drawdown since its inception was -99.49%, roughly equal to the maximum SNAP drawdown of -95.27%. Use the drawdown chart below to compare losses from any high point for GPRO and SNAP.


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Drawdown Indicators


GPROSNAPDifference

Max Drawdown

Largest peak-to-trough decline

-99.49%

-95.27%

-4.22%

Max Drawdown (1Y)

Largest decline over 1 year

-78.28%

-62.03%

-16.25%

Max Drawdown (3Y)

Largest decline over 3 years

-88.96%

-77.48%

-11.48%

Max Drawdown (5Y)

Largest decline over 5 years

-95.87%

-95.27%

-0.60%

Max Drawdown (10Y)

Largest decline over 10 years

-97.19%

Current Drawdown

Current decline from peak

-99.24%

-94.39%

-4.85%

Average Drawdown

Average peak-to-trough decline

-87.09%

-60.32%

-26.77%

Ulcer Index

Depth and duration of drawdowns from previous peaks

51.39%

37.58%

+13.81%

Volatility

GPRO vs. SNAP - Volatility Comparison

GoPro, Inc. (GPRO) and Snap Inc. (SNAP) have volatilities of 18.55% and 18.77%, respectively, indicating that both stocks experience similar levels of price fluctuations. This suggests that the risk associated with both stocks, as measured by volatility, is nearly the same. The chart below showcases a comparison of their rolling one-month volatility.


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Volatility by Period


GPROSNAPDifference

Volatility (1M)

Calculated over the trailing 1-month period

18.55%

18.77%

-0.22%

Volatility (6M)

Calculated over the trailing 6-month period

77.35%

43.57%

+33.78%

Volatility (1Y)

Calculated over the trailing 1-year period

117.36%

56.44%

+60.92%

Volatility (5Y)

Calculated over the trailing 5-year period, annualized

71.92%

76.23%

-4.31%

Volatility (10Y)

Calculated over the trailing 10-year period, annualized

67.48%

71.69%

-4.21%

Dividends

GPRO vs. SNAP - Dividend Comparison

Neither GPRO nor SNAP has paid dividends to shareholders.


Tickers have no history of dividend payments

Financials

GPRO vs. SNAP - Financials Comparison

This section allows you to compare key financial metrics between GoPro, Inc. and Snap Inc.. You can select fields from income statements, balance sheets, and cash flow statements to easily visualize and compare the financial health of both companies.


Quarterly
Annual

Total Revenue: Total amount of money received from sales and other business activities


0.00500.00M1.00B1.50BJulyOctober2022AprilJulyOctober2023AprilJulyOctober2024AprilJulyOctober2025AprilJulyOctober2026
99.07M
1.53B
(GPRO) Total Revenue
(SNAP) Total Revenue
Values in USD except per share items

GPRO vs. SNAP - Profitability Comparison

The chart below illustrates the profitability comparison between GoPro, Inc. and Snap Inc. over time, highlighting three key metrics: Gross Profit Margin, Operating Margin, and Net Profit Margin.

Gross Margin
Operating Margin
Net Margin
Quarterly
Annual

0.0%10.0%20.0%30.0%40.0%50.0%60.0%70.0%JulyOctober2022AprilJulyOctober2023AprilJulyOctober2024AprilJulyOctober2025AprilJulyOctober2026
4.4%
56.5%
Portfolio components
GPRO - Gross Margin

Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jul 2026, GoPro, Inc. reported a gross profit of 4.31M and revenue of 99.07M. Therefore, the gross margin over that period was 4.4%.

SNAP - Gross Margin

Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jul 2026, Snap Inc. reported a gross profit of 863.55M and revenue of 1.53B. Therefore, the gross margin over that period was 56.5%.

GPRO - Operating Margin

Operating margin is calculated as operating income divided by revenue. For the three months ending on Jul 2026, GoPro, Inc. reported an operating income of -57.25M and revenue of 99.07M, resulting in an operating margin of -57.8%.

SNAP - Operating Margin

Operating margin is calculated as operating income divided by revenue. For the three months ending on Jul 2026, Snap Inc. reported an operating income of -74.45M and revenue of 1.53B, resulting in an operating margin of -4.9%.

GPRO - Net Margin

Net margin is calculated as net income divided by revenue. For the three months ending on Jul 2026, GoPro, Inc. reported a net income of -80.82M and revenue of 99.07M, resulting in a net margin of -81.6%.

SNAP - Net Margin

Net margin is calculated as net income divided by revenue. For the three months ending on Jul 2026, Snap Inc. reported a net income of -88.95M and revenue of 1.53B, resulting in a net margin of -5.8%.


Frequently Asked Questions


GPRO and SNAP have a correlation of 0.26, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.

SNAP has higher volatility (18.77%) compared to GPRO (18.55%). In terms of maximum drawdown, GPRO dropped -99.49% vs SNAP's -95.27%.

GPRO currently has the higher Sharpe Ratio (-0.09 vs -0.87), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.

Portfolio Optimizer

Find the right allocation for GPRO and SNAP

Add both to a portfolio and optimize allocations for your target — whether that's maximizing returns, minimizing drawdowns, or balancing risk across holdings.

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