Diageo plc (DEO)

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Diageo plc (DEO) is down 6.8% since the beginning of the year. At $80 per share, DEO is trading 31.6% below its 52-week high of $116. Investors who bought $1,000 worth of DEO shares 5 years ago would now be looking at an investment worth $471.

Diageo plc (DEO) has returned -6.81% so far this year and -18.09% over the past 12 months. Over the last ten years, DEO has returned -0.10% per year, falling short of the S&P 500 Index benchmark, which averaged 13.88% annually.

Based on dividend-adjusted daily data since May 13, 1996, DEO's average daily return is +0.04%, while the average monthly return is +0.74%. At this rate, an investment would double in approximately 7.8 years.

Historically, 57% of months were positive and 43% were negative. The best month was Feb 1998 with a return of +30.4%, while the worst month was Aug 1998 at -21.9%. The longest winning streak lasted 7 consecutive months, and the longest losing streak was 5 months.

On a daily basis, DEO closed higher 51% of trading days. The best single day was May 12, 1997 with a return of +16.8%, while the worst single day was Feb 25, 2026 at -15.7%.

Diageo plc has an annualized alpha of 4.16%, beta of 0.59, and R2 of 0.21 versus S&P 500 Index. Calculated based on daily prices since May 13, 1996.

• This stock participated in 60.31% of S&P 500 Index downside but only 59.66% of its upside - more exposed to losses than it benefited from rallies.
• Beta of 0.59 may look defensive, but with R2 of 0.21 this stock is largely uncorrelated with S&P 500 Index - low beta reflects independence, not downside protection. See the Volatility section for a true picture of this stock's risk.
• R2 of 0.21 means this stock moves largely independently of S&P 500 Index - capture ratios reflect limited market correlation rather than active downside protection. Consider using a more representative benchmark.

DEO ranks 20 for risk / return — below 20% of stocks on our site. The returns aren't fully compensating for the risk involved. This isn't necessarily a dealbreaker, but factor it into your decision — especially if you're risk-averse.

Diageo plc provided a 4.17% dividend yield over the last twelve months, with an annual payout of $3.32 per share. The company has been increasing its dividends for 3 consecutive years.

The table displays the monthly dividend distributions for Diageo plc. The dividends shown in the table have been adjusted to account for any splits that may have occurred.

The Drawdowns chart displays portfolio losses from any high point along the way. Drawdowns are calculated considering price movements and all distributions paid, if any.

The table below displays the maximum drawdowns of the Diageo plc. A maximum drawdown is a measure of risk, indicating the largest reduction in portfolio value due to a series of losing trades.

The maximum drawdown for the Diageo plc was 63.41%, occurring on Mar 24, 2026. The portfolio has not yet recovered.

The current Diageo plc drawdown is 59.41%.

The chart below shows the rolling one-month volatility.

The chart below illustrates the trends in the financial health of Diageo plc over time, highlighting three key metrics: Total Revenue, Earnings Before Interest and Taxes (EBIT), and Net Income.

The Valuation section provides an overview of how Diageo plc is priced in the market compared to other companies in the Beverages - Wineries & Distilleries industry. It includes key financial ratios that help investors assess whether the stock is undervalued or overvalued.