NKE vs. GOOGL
NKE (NIKE, Inc.) and GOOGL (Alphabet Inc. Class A) are both stocks. NKE operates in Footwear & Accessories (Consumer Cyclical), while GOOGL operates in Internet Content & Information (Communication Services). Over the past 10 years, NKE returned -1.05%/yr vs 25.89%/yr for GOOGL. At a 0.38 correlation, their price movements are largely independent.
Performance
NKE vs. GOOGL - Performance Comparison
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Returns By Period
In the year-to-date period, NKE achieves a -31.08% return, which is significantly lower than GOOGL's 16.22% return. Over the past 10 years, NKE has underperformed GOOGL with an annualized return of -1.05%, while GOOGL has yielded a comparatively higher 25.89% annualized return.
NKE
- 1D
- 0.58%
- 1M
- -1.19%
- YTD
- -31.08%
- 6M
- -30.90%
- 1Y
- -29.27%
- 3Y*
- -24.25%
- 5Y*
- -18.65%
- 10Y*
- -1.05%
GOOGL
- 1D
- -1.36%
- 1M
- -9.30%
- YTD
- 16.22%
- 6M
- 15.96%
- 1Y
- 110.03%
- 3Y*
- 44.20%
- 5Y*
- 24.94%
- 10Y*
- 25.89%
NKE vs. GOOGL - Yearly Performance Comparison
| 2026 (YTD) | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | |
|---|---|---|---|---|---|---|---|---|---|---|
NKE NIKE, Inc. | -31.08% | -13.83% | -29.11% | -6.01% | -29.04% | 18.70% | 40.97% | 38.09% | 19.87% | 24.70% |
GOOGL Alphabet Inc. Class A | 16.22% | 65.99% | 36.01% | 58.32% | -39.09% | 65.30% | 30.85% | 28.18% | -0.80% | 32.93% |
Correlation
The correlation between NKE and GOOGL is 0.20, which is low. Their price movements are largely independent, making them effective diversification partners.
| Correlation | |
|---|---|
Correlation (1Y) Calculated over the trailing 1-year period | 0.20 |
Correlation (3Y) Calculated over the trailing 3-year period | 0.18 |
Correlation (5Y) Calculated over the trailing 5-year period | 0.35 |
Correlation (10Y) Calculated over the trailing 10-year period | 0.37 |
Correlation (All Time) Calculated using the full available price history since Aug 20, 2004 | 0.38 |
The correlation between NKE and GOOGL shifts across timeframes, from 0.18 (3 years) to 0.38 (all time), reflecting how their relationship changes across market environments.
Fundamentals
NKE:
$64.00B
GOOGL:
$4.45T
NKE:
$1.52
GOOGL:
$13.11
NKE:
28.43
GOOGL:
27.70
NKE:
1.38
GOOGL:
10.50
NKE:
4.54
GOOGL:
9.29
NKE:
$46.52B
GOOGL:
$422.57B
NKE:
$18.99B
GOOGL:
$255.12B
NKE:
$3.33B
GOOGL:
$174.08B
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Return for Risk
NKE vs. GOOGL — Risk / Return Rank
NKE
GOOGL
NKE vs. GOOGL - Risk-Adjusted Trends Comparison
This table presents a comparison of risk-adjusted performance metrics for NIKE, Inc. (NKE) and Alphabet Inc. Class A (GOOGL). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.
| NKE | GOOGL | Difference | |
|---|---|---|---|
| Sharpe ratioReturn per unit of total volatility | -4.55 | ||
| Sortino ratioReturn per unit of downside risk | -6.08 | ||
| Omega ratioGain probability vs. loss probability | 0.87 | 1.61 | -0.74 |
| Calmar ratioReturn relative to maximum drawdown | -0.64 | 5.43 | -6.07 |
| Martin ratioReturn relative to average drawdown | -1.23 | 19.79 | -21.02 |
Data is calculated on a 1-year rolling basis and updated daily. The trend shows the change in the indicator over the past month. | |||
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Sharpe Ratios by Period
| NKE | GOOGL | Difference | |
|---|---|---|---|
Sharpe Ratio (1Y)Calculated over the trailing 1-year period | -0.77 | 3.78 | -4.55 |
Sharpe Ratio (5Y)Calculated over the trailing 5-year period | -0.52 | 0.80 | -1.32 |
Sharpe Ratio (10Y)Calculated over the trailing 10-year period | -0.03 | 0.89 | -0.92 |
Sharpe Ratio (All Time)Calculated using the full available price history | 0.41 | 0.84 | -0.43 |
Drawdowns
NKE vs. GOOGL - Drawdown Comparison
The maximum NKE drawdown since its inception was -75.19%, which is greater than GOOGL's maximum drawdown of -65.29%. Use the drawdown chart below to compare losses from any high point for NKE and GOOGL.
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Drawdown Indicators
| NKE | GOOGL | Difference | |
|---|---|---|---|
Max DrawdownLargest peak-to-trough decline | -75.19% | -65.29% | -9.90% |
Max Drawdown (1Y)Largest decline over 1 year | -46.18% | -20.37% | -25.81% |
Max Drawdown (3Y)Largest decline over 3 years | -64.21% | -29.81% | -34.40% |
Max Drawdown (5Y)Largest decline over 5 years | -74.64% | -44.32% | -30.32% |
Max Drawdown (10Y)Largest decline over 10 years | -74.64% | -44.32% | -30.32% |
Current DrawdownCurrent decline from peak | -73.59% | -9.71% | -63.88% |
Average DrawdownAverage peak-to-trough decline | -20.91% | -13.02% | -7.89% |
Ulcer IndexDepth and duration of drawdowns from previous peaks | 23.82% | 5.58% | +18.24% |
Volatility
NKE vs. GOOGL - Volatility Comparison
NIKE, Inc. (NKE) has a higher volatility of 9.43% compared to Alphabet Inc. Class A (GOOGL) at 8.68%. This indicates that NKE's price experiences larger fluctuations and is considered to be riskier than GOOGL based on this measure. The chart below showcases a comparison of their rolling one-month volatility.
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Volatility by Period
| NKE | GOOGL | Difference | |
|---|---|---|---|
Volatility (1M)Calculated over the trailing 1-month period | 9.43% | 8.68% | +0.75% |
Volatility (6M)Calculated over the trailing 6-month period | 29.22% | 20.90% | +8.32% |
Volatility (1Y)Calculated over the trailing 1-year period | 38.22% | 29.33% | +8.89% |
Volatility (5Y)Calculated over the trailing 5-year period, annualized | 35.82% | 31.33% | +4.49% |
Volatility (10Y)Calculated over the trailing 10-year period, annualized | 32.25% | 29.13% | +3.12% |
Dividends
NKE vs. GOOGL - Dividend Comparison
NKE's dividend yield for the trailing twelve months is around 3.77%, more than GOOGL's 0.29% yield.
| Position | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
GOOGL Alphabet Inc. Class A | 0.29% | 0.27% | 0.32% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
NKE NIKE, Inc. | 3.77% | 2.53% | 2.00% | 1.28% | 1.07% | 0.68% | 0.71% | 0.89% | 1.11% | 1.18% | 1.30% | 0.93% |
Financials
NKE vs. GOOGL - Financials Comparison
This section allows you to compare key financial metrics between NIKE, Inc. and Alphabet Inc. Class A. You can select fields from income statements, balance sheets, and cash flow statements to easily visualize and compare the financial health of both companies.
Total Revenue: Total amount of money received from sales and other business activities
NKE vs. GOOGL - Profitability Comparison
NKE - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, NIKE, Inc. reported a gross profit of 4.53B and revenue of 11.28B. Therefore, the gross margin over that period was 40.2%.
GOOGL - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, Alphabet Inc. Class A reported a gross profit of 68.63B and revenue of 109.90B. Therefore, the gross margin over that period was 62.5%.
NKE - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, NIKE, Inc. reported an operating income of 553.00M and revenue of 11.28B, resulting in an operating margin of 4.9%.
GOOGL - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc. Class A reported an operating income of 39.70B and revenue of 109.90B, resulting in an operating margin of 36.1%.
NKE - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, NIKE, Inc. reported a net income of 520.00M and revenue of 11.28B, resulting in a net margin of 4.6%.
GOOGL - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, Alphabet Inc. Class A reported a net income of 62.58B and revenue of 109.90B, resulting in a net margin of 56.9%.
Frequently Asked Questions
NKE and GOOGL have a correlation of 0.20, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.
NKE has higher volatility (9.43%) compared to GOOGL (8.68%). In terms of maximum drawdown, NKE dropped -75.19% vs GOOGL's -65.29%.
GOOGL currently has the higher Sharpe Ratio (3.78 vs -0.77), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.
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