MCD vs. CRM
MCD (McDonald's Corporation) and CRM (Salesforce, Inc.) are both stocks. MCD operates in Restaurants (Consumer Cyclical), while CRM operates in Software - Application (Technology). Over the past 10 years, MCD returned 11.19%/yr vs 8.51%/yr for CRM. At a 0.29 correlation, their price movements are largely independent.
Performance
MCD vs. CRM - Performance Comparison
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Returns By Period
In the year-to-date period, MCD achieves a -7.98% return, which is significantly higher than CRM's -30.92% return. Over the past 10 years, MCD has outperformed CRM with an annualized return of 11.19%, while CRM has yielded a comparatively lower 8.51% annualized return.
MCD
- 1D
- -0.74%
- 1M
- 1.42%
- YTD
- -7.98%
- 6M
- -9.22%
- 1Y
- -7.43%
- 3Y*
- 1.30%
- 5Y*
- 6.13%
- 10Y*
- 11.19%
CRM
- 1D
- -1.68%
- 1M
- 0.40%
- YTD
- -30.92%
- 6M
- -29.37%
- 1Y
- -33.00%
- 3Y*
- -4.89%
- 5Y*
- -4.74%
- 10Y*
- 8.51%
MCD vs. CRM - Yearly Performance Comparison
| 2026 (YTD) | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | |
|---|---|---|---|---|---|---|---|---|---|---|
MCD McDonald's Corporation | -7.98% | 7.89% | 0.14% | 15.06% | 0.51% | 27.79% | 11.30% | 13.97% | 5.78% | 45.05% |
CRM Salesforce, Inc. | -30.92% | -20.25% | 27.76% | 98.46% | -47.83% | 14.20% | 36.82% | 18.74% | 33.98% | 49.33% |
Correlation
The correlation between MCD and CRM is 0.01, meaning there is essentially no relationship between their price movements. Each responds to its own set of market drivers, making them strong candidates for combining in a diversified portfolio.
| Correlation | |
|---|---|
Correlation (1Y) Calculated over the trailing 1-year period | 0.01 |
Correlation (3Y) Calculated over the trailing 3-year period | 0.10 |
Correlation (5Y) Calculated over the trailing 5-year period | 0.18 |
Correlation (10Y) Calculated over the trailing 10-year period | 0.23 |
Correlation (All Time) Calculated using the full available price history since Jun 24, 2004 | 0.29 |
Over the past year, the correlation between MCD and CRM has dropped to 0.01 - well below their long-term average of 0.29, suggesting their price drivers have been diverging.
Fundamentals
MCD:
$198.20B
CRM:
$159.00B
MCD:
$12.13
CRM:
$8.59
MCD:
22.90
CRM:
21.25
MCD:
3.68
CRM:
0.04
MCD:
7.24
CRM:
3.98
MCD:
$27.45B
CRM:
$42.83B
MCD:
$12.10B
CRM:
$33.25B
MCD:
$14.46B
CRM:
$12.32B
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Return for Risk
MCD vs. CRM — Risk / Return Rank
MCD
CRM
MCD vs. CRM - Risk-Adjusted Trends Comparison
This table presents a comparison of risk-adjusted performance metrics for McDonald's Corporation (MCD) and Salesforce, Inc. (CRM). Risk-adjusted metrics are performance indicators that assess an investment's returns in relation to its risk, enabling a more accurate comparison of different investment options.
| MCD | CRM | Difference | |
|---|---|---|---|
| Sharpe ratioReturn per unit of total volatility | +0.43 | ||
| Sortino ratioReturn per unit of downside risk | +0.64 | ||
| Omega ratioGain probability vs. loss probability | 0.94 | 0.86 | +0.08 |
| Calmar ratioReturn relative to maximum drawdown | -0.39 | -0.84 | +0.45 |
| Martin ratioReturn relative to average drawdown | -1.02 | -1.62 | +0.60 |
Data is calculated on a 1-year rolling basis and updated daily. The trend shows the change in the indicator over the past month. | |||
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Sharpe Ratios by Period
| MCD | CRM | Difference | |
|---|---|---|---|
Sharpe Ratio (1Y)Calculated over the trailing 1-year period | -0.45 | -0.88 | +0.43 |
Sharpe Ratio (5Y)Calculated over the trailing 5-year period | 0.36 | -0.13 | +0.48 |
Sharpe Ratio (10Y)Calculated over the trailing 10-year period | 0.55 | 0.24 | +0.31 |
Sharpe Ratio (All Time)Calculated using the full available price history | 0.53 | 0.45 | +0.08 |
Drawdowns
MCD vs. CRM - Drawdown Comparison
The maximum MCD drawdown since its inception was -73.20%, roughly equal to the maximum CRM drawdown of -70.50%. Use the drawdown chart below to compare losses from any high point for MCD and CRM.
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Drawdown Indicators
| MCD | CRM | Difference | |
|---|---|---|---|
Max DrawdownLargest peak-to-trough decline | -73.20% | -70.50% | -2.70% |
Max Drawdown (1Y)Largest decline over 1 year | -19.05% | -39.36% | +20.31% |
Max Drawdown (3Y)Largest decline over 3 years | -19.05% | -54.70% | +35.65% |
Max Drawdown (5Y)Largest decline over 5 years | -19.05% | -58.62% | +39.57% |
Max Drawdown (10Y)Largest decline over 10 years | -36.90% | -58.62% | +21.72% |
Current DrawdownCurrent decline from peak | -17.54% | -49.87% | +32.33% |
Average DrawdownAverage peak-to-trough decline | -14.90% | -16.12% | +1.22% |
Ulcer IndexDepth and duration of drawdowns from previous peaks | 7.34% | 20.48% | -13.14% |
Volatility
MCD vs. CRM - Volatility Comparison
The current volatility for McDonald's Corporation (MCD) is 5.54%, while Salesforce, Inc. (CRM) has a volatility of 16.96%. This indicates that MCD experiences smaller price fluctuations and is considered to be less risky than CRM based on this measure. The chart below showcases a comparison of their rolling one-month volatility.
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Volatility by Period
| MCD | CRM | Difference | |
|---|---|---|---|
Volatility (1M)Calculated over the trailing 1-month period | 5.54% | 16.96% | -11.42% |
Volatility (6M)Calculated over the trailing 6-month period | 12.10% | 31.74% | -19.64% |
Volatility (1Y)Calculated over the trailing 1-year period | 16.64% | 37.87% | -21.23% |
Volatility (5Y)Calculated over the trailing 5-year period, annualized | 17.28% | 37.02% | -19.74% |
Volatility (10Y)Calculated over the trailing 10-year period, annualized | 20.41% | 35.36% | -14.95% |
Dividends
MCD vs. CRM - Dividend Comparison
MCD's dividend yield for the trailing twelve months is around 2.65%, more than CRM's 0.92% yield.
| Position | TTM | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
CRM Salesforce, Inc. | 0.92% | 0.63% | 0.48% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
MCD McDonald's Corporation | 2.65% | 2.35% | 2.34% | 2.10% | 2.15% | 1.96% | 2.35% | 2.39% | 2.36% | 2.23% | 2.97% | 2.91% |
Financials
MCD vs. CRM - Financials Comparison
This section allows you to compare key financial metrics between McDonald's Corporation and Salesforce, Inc.. You can select fields from income statements, balance sheets, and cash flow statements to easily visualize and compare the financial health of both companies.
Total Revenue: Total amount of money received from sales and other business activities
MCD vs. CRM - Profitability Comparison
MCD - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, McDonald's Corporation reported a gross profit of 0.00 and revenue of 6.52B. Therefore, the gross margin over that period was 0.0%.
CRM - Gross Margin
Gross margin is calculated as gross profit divided by revenue. For the three months ending on Jun 2026, Salesforce, Inc. reported a gross profit of 8.56B and revenue of 11.13B. Therefore, the gross margin over that period was 76.9%.
MCD - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, McDonald's Corporation reported an operating income of 2.95B and revenue of 6.52B, resulting in an operating margin of 45.3%.
CRM - Operating Margin
Operating margin is calculated as operating income divided by revenue. For the three months ending on Jun 2026, Salesforce, Inc. reported an operating income of 2.35B and revenue of 11.13B, resulting in an operating margin of 21.1%.
MCD - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, McDonald's Corporation reported a net income of 1.98B and revenue of 6.52B, resulting in a net margin of 30.4%.
CRM - Net Margin
Net margin is calculated as net income divided by revenue. For the three months ending on Jun 2026, Salesforce, Inc. reported a net income of 2.11B and revenue of 11.13B, resulting in a net margin of 18.9%.
Frequently Asked Questions
MCD and CRM have a correlation of 0.01, meaning they provide meaningful diversification benefit when combined. Depending on your allocation goals, holding both could reduce overall portfolio risk.
CRM has higher volatility (16.96%) compared to MCD (5.54%). In terms of maximum drawdown, MCD dropped -73.20% vs CRM's -70.50%.
MCD currently has the higher Sharpe Ratio (-0.45 vs -0.88), meaning it's delivered slightly more return per unit of risk over the trailing 12 months. However, this ranking shifts over time - use the Risk/Return Score above for a more comprehensive view that combines Sharpe, Sortino, and other measures used by quantitative funds.
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